On Page SEO Checklist 2017 – 17 Actionable Things To Follow Right Now

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on page seo

On Page SEO Checklist 2017 – 17 Actionable Things To Follow Right Now

Looking for on page seo techniques / on page seo activities / on page seo checklist ?

You started your blog correctly after buying domain name and hosting

You wrote the posts like you wanted to write.

But..

You are not getting traffic…

Traffic is one of the important thing for your blog in order to get into eyes of Google.

If you are new to blogging you can also read my blog post on best blogging tips for beginners.

What is On Page SEO?

SEO which is done on your website or blog to get traffic is nothing but on page seo (Search Engine Optimization)

So in this post I will share with you the on page SEO checklist which will drive traffic from search engine very easily.

Read – Offpage Optimization and Offpage SEO Checklist

Lets begin with on page optimization checklist

On Page SEO Checklist 2017

on page seo

1.Use of SEO friendly URL’s (without stop words)

seo-friendly-urls
Source : Google

Google has said that first few words in your URL are given lot of weight.

It is always a good practice to make your URL short and not lengthy.

For example.

Avoid using such URLs – www.bloggingindian.com/p=123

Or something like this – www.bloggingindian.com/2016/09/how-to-install-wordpress-on-hostgator-easily

2.Always start title with Keyword

start-title-with-keyword
Source : Google

You should know that your title is the most important part in SEO.

To be specific the more close your keyword is in the title,search engines will give it more weight.

3.Use of Modifiers

You should try to use modifiers like “2016”,”review”,”checklist” which can help you to rank a lot using long tail keywords

4.Use your main keyword in H1 tag

use-main-keyword-in-h1-tag
Source : Google

The H1 tag which is known as “Heading Tag”.CMS like WordPress uses H1 tag for the blog post title.

If you use some other CMS like Drupal,Joomla make sure you use H1 tag for your blog post title.

5.Use of rich multimedia content

use-of-rich-multimedia-content
Source – Google

Always try to include videos,images or infographics in your blog post.What will happen is it will definitely reduce the bounce rate as your visitors will stick to your content for longer time.

This sends a very positive signal to Google that Hey..!! People are loving this guy’s content let’s rank him upwards.

6.Use subheadings in H2 tags

Use your target or focus keyword in H2 tag atleast once in your blog post.

7.Use your target keyword in first 100 words

Make it a habit to use your target keyword within first 100 words of your blog post.

8.Use Responsive Layout

use-responsive-layout
Source – Google

Time has changed when people used only desktops or PC’s to surf the internet.Nowadays people who use search engines use gadgets like iPad’s,smartphones,tablets.

What you think if you use same layout/design of your blog or website to be displayed on mobile.

Your website will suck badly.

Your site visitors will leave your blog/website immediately and go to another site hence increasing your bounce rate.

Its always a good practise to use responsive design for your blog/website which can adapt the size as per the device.

WordPress has lot of responsive WordPress themes to be used for your blog or websites.

9.Use Outbound Links

use-outbound-links
Source – Google

It is a concept of white hat SEO for getting more traffic.

Outbound links help Google a lot to judge what your topic is all about.It also shows Google that you are an authority and can be trusted as you link to good sources instead of bad sources.

10.Use Internal linking properly

use-internal-links
use-internal-links

Internal linking is a gold mine in SEO.

The blogger who mastered interlinking should not worry about getting backlinks.Yes..!! you heard it right internal links are a type of backlinks which point back to your blog/website hence it allows Google to deeply crawl your pages.

Best example of internal linking is Wikipedia.They internal link their content so nicely that is the reason they rank on first page of Google for anything you search.

I will recommend you to link to atleast 2-3 old posts when you publish your new blog post.

11.Increase site speed

increase-site-speed
Source – Google

Google has already said that page speed is an important ranking signal in SEO.You can use a CDN which is Content Delivery Network.

It will cache your blog content on multiple servers located across the globe hence increasing your site speed.

You can even use image compression plugins or switch to faster web hosting.

Always keep in mind that your site should not take more than 4 seconds to load.A study found that users will not visit a particular site if it takes more than 4 seconds to load.

You can check your site loading speed on GTMetrix.com or Pingdom Tools

12.Use LSI Keywords in your content

use-lsi-keywords
Source – Google

LSI keywords are the synonyms Google uses to find relevancy of page.Sprinkle them into your blog post to boost your site rank.

If you don’t know how to find LSI keywords for your target keyword just scroll down to bottom of Google SERPs you will find a section named as “Searches related to..”

Use one or two keywords from it according to the relevancy of your target keyword.

13.Image Optimization

image-optimaztion
Source – Google

As I said earlier Google is know focusing a lot on page speed hence optimizing images are also part of optimization which needs to be done.

Use image compression plugin like WP Smush or EWWW Optimizer.

Also not to forget use your target keyword as your image name.

If your keyword is one page seo then you should keep your image name on_page_seo.png as ALT text.

What will happen is Google bot will crawl your site and once it find your images having ALT tags including keywords it will rank your site higher.

You will also get organic traffic from Google Image result.

Isn’t it a good things?

14.Use Social Media buttons

social-media-buttons
Source – Google

Social media doesn’t play a direct role in ranking of your site.But once a content gets more share Google will get serious regarding your site and rank you higher.

Always keep your social sharing buttons active on your site so that people can easily share your content.

15.Post long content

post-long-content
Source – Google

Gone are the days when people used to rank from 100-200 words posts.The time has changed now my dear friend.

The longer your post is higher it will rank in search engines.

Always aim for atleast 1000 words for any article which you write.

If you write a detailed post people will stick to it for long time again decreasing your bounce rate and signalling Google that your site is a great hub of information.

16.Increase stop time of readers

increase-stop-time
Source – Google

If people hit back button of their browser once landing on your blog post it signals Google that this content is not good i.e. of low quality.

So how do you increase your stop time ?

Use of action words in your content which will not make your readers bore and hit that ugly back button on their browser.

Keep them engaged with the flow of your content.

17.Ask people to comment

ask-people-to-comment
Source – Google

Always ask people to comment after reading your blog post.It will not help them clear your doubts but also it will help you increase rankings.

Now ask me how will it increase my rankings?

The answer to the question more number of comments = more links to the blog post = higher search engine rankings.

So these were important points of on page seo activities which needs to be followed when you create a content.I hope you liked my blog post on “On Page SEO Checklist 2017 – 17 Actionable Things To Follow Right Now”.

If you have any queries or doubts do let me know I will answer them in comment section

Till then..

Happy blogging 🙂

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